Ono of the themes that emerged during questions and discussions at yesterday’s ACT pre-conference workshop was the increasing use of video at college websites to introduce the real people who live and learn at these places. In other words, to humanize them by using the web in a way that goes beyond what student profiles in print can do.
Like anything else, these can be done well and not-quite-so well. These 4 examples stand out i my personal web searching among the many that are available.
- The University of Richmond: student videos answer FAQs for future undergraduate students at http://admissions.richmond.edu/faq/
- Bluffton University: student videos introduce and explain the mission of the school at http://www.bluffton.edu/about/distinction/respect/
- Northwestern University School of Law: student and faculty videos in an online viewbook at http://www.law.northwestern.edu/admissions/viewbook/
- Agnes Scott College: students guide visitors through an online campus tour at http://www.realviewtv.com/online/agnesscott/index.html
More examples stand out among my Link of the Week selections at http://www.bobjohnsonconsulting.com/linkoftheweek.html
And of course I’d certainly like to hear of more that you might know about. Send me a note at bob@bobjohnsonconsulting.com or leave a comment.