Follow COVID-19 Outbreaks at 68 Colleges & Universities How are colleges across the United States doing as they struggle to prevent and combat COVID-19 as the fall semester opens? Benjamin Renton provides us with one path to follow as he uses Tableau to create an easy to scan tracking system for 68 public and private […]
Hamilton College COVID-19 “Return” Video is Unusually Realistic Most colleges and universities have “return to campus” videos to inform new and returning students about the usual requirements re wearing masks, washing hands, keeping 6 feet apart. Videos typically show some combination of classroom changes, signs on campus, students walking about or on lawns, dorm rooms, […]
Detailed, easy-to-scan COVID-19 Dashboard at UNC – Chapel Hill We’re getting well started with reopening dates at colleges across the U.S. this week… including the many schools that decided to have students return to campus. How will the COVID-19 virus act on campus? Transparency will be important. That means timely posting of data on campus […]
3 Universities Practice Smart Marketing with COVID-19 Home Page Photos: Oregon State, Xavier, Boise State Is it smart marketing to use photos of students wearing masks in various campus settings in the COVID-19 era? If you believe in reality marketing, yes. You can’t run from COVID-19. You can’t hide from it. If you are bringing […]
COVID-19 Classroom Brings Reality to Arizona State Home Page If face-to-face classes indeed return in the fall, website images of life about campus will have to be quite different from those online now. Face masks and social distancing within a classroom will be the norm. Classroom views of students without masks will not look real. […]
Students, alumni create university campuses & events on Minecraft People have been creating replicas of their college and university campuses on the Minecraft gaming site for several years since it opened in 2011. Closing of campuses earlier this year from the Coronavirus crisis appears to have increased the creativity rate. Entire campuses are being reconstructed […]
COVID-19 Takes Top Page Placement on University of Melbourne Home Page For the first Link of the Week selection in July we return to the topic that closed link selections in June: a rare home page that gives dominant placement to the topic this is arguably of top interest to everyone associated with the university: […]
“A Fall Out of the Ordinary…” at University of Montreal Home Page Probably safe to say that the #1 thing on the minds of university students (and faculty and staff) for this fall is… what will this fall be like at my school? Despite that extraordinary interest, only one of the many websites I’ve visited […]
Franklin University Offers Pre-Application Transfer Credit Information: Courses & Programs, Money Saved, Time to Degree At a time when enrollment concerns are mounting, the importance of adding new transfer students is increasing at many colleges and universities. But few schools boost recruitment efforts by letting potential transfer students get key information before they decide to […]
Smith College Presents 6 Easy-to-Scan topics for “Parents and Families” to “Explore Admission” Parents. Some of the most important people in the college selection process. And yet special content for parents is too often ignored or underplayed on college and university websites. Smith College offers an alternative with 6 easy-to-scan topics for parents and other […]
Vanderbilt COVID-19 website is better than most re content, navigation For sure there is no such thing as the perfect website. When we went in search of a strong COVID-19 website through the first 5 pages of a Google search for higher education COVID-19 websites we found, as expected, quite a variety. Some helpful. Some […]
University of Sheffield threads the Home Page Needle: Branding + Top Task Priority Colleges and universities find it near impossible to resist the temptation to use the home page to broadcast brand messages. Most visitors, including potential students, do not have seeing/reading brand messages as a Top Task when they arrive at a home page… […]