February greetings to long-time and new readers. The 2106 eduWeb Digital Summit Call for Papers is extended until February 7. Review the 5 track choices and send a presentation proposal this week. Start at bit.ly/1Or24vf and plan to join us in Denver in August.My December article on “6 Great Website Examples” for connecting quickly on a website starts […]
Fall greetings once again to everyone north of the Equator. Here in Michigan it is fresh apple cider season. Always makes for a great October.Wherever your location, may your marketing strategies and recruitment activities bring you success in this increasingly competitive environment.Join several hundred bright, inquisitive, experienced higher education marketers this November at the AMA […]
Apollo Group (parent company for UPhoenix) ranks 62nd in AdAge Top 100 Advertisers How do you parcel out your higher education advertising budget among various media? Each year Advertising Age ranks the top 100 U.S. advertising spenders. The report is issued mid-year and repeated in December. This 2011 amount is up from $584.7 million in […]
The news came first on the radio driving to Marshall last night on my trip back from CASE V in Chicago… ironic perhaps that I’d just that morning done a “Writing Right for the Web” workshop that holds up direct marketing and journalism as two precursors of an effective web writing style. The Detroit Free Press […]