Boston University Outlines COVID-19 Recovery Issues & Plans, including possible delayed campus opening until January 2021 Just about every crisis management expert recommends getting as far out in front of a critical issue as possible with honest public communication. But the world is replete with examples of organizations that favor happy talk (or no talk […]
“The Only Reason to Apply Early Decision” at Boston University with text and video Boston University’s early decision admissions page gets right to the point as the page opens in a marvelous example of clearly presented, easy-to-read content presentation: “The Only Reason to Apply Early Decision. You are confident Boston University is your top choice […]
RateMyProfessors.com: blending social media and reality marketing RateMyProfessors.com is a place that most, if not all, colleges and universites appear to wish simply didn’t exist. Yes, it is a form of social media where college students can share their experiences about their faculty with anyone who wants to read them. The site makes it easy […]