Alma College Welcomes Potential Transfer Students with Easy-to-Use Pre-Application Credit Tool How can a college help potential transfer students even before they apply for admission? Create an easy-to-use tool that lets them find out which individual courses will transfer from a long list of other colleges and universities, both 2 year and 4 year schools. […]
May… Admissions folk everywhere in the U.S. are tallying freshman enrollment deposits after the proverbial May 1 deadline. And at most colleges and universities, they will continue working to fill the places not yet taken for the next couple of months. To everyone who labors on for September students, bon chance. Notable Twitter Quote: “Where are the […]
This week we visit a second university home page design included in the TerminalFour article on “7 website design trends for 2022.” And it is quite different than last week’s “Scrollytelling” home page at East Anglia University. What we have today is a striking departure from anything I’ve seen on other home pages in Canada, […]
“Scrollytelling” at University of East Anglia Home Page Let me confess at the start: “Scrollytelling” is a term I’d not heard of before visiting a blog post from the folks at TerminalFour who just published an article on “7 website design trends for 2022.” Here’s how TerminalFour describes the 2022 trends overall: “Shifting from minimalist, […]
April… Spring remains elusive here in Michigan no matter the calendar as the 2022 enrollment cycle for high school students nears the end game. Maximum success to everyone between now and May 1. Notable Twitter Quote: “I have seen the drone footage of your Old Main. And yours. And yours. I do not need to […]
Alumni Giving Page at Duke University: 7 High Visibility Options Get Immediate Attention Let me make an assumption without any research to support it: People (many, if not most) who visit alumni donation sites have a special interest in deciding how their money will be spent right from the first moment of making a donation. […]
Rare Link to “Outcomes” Content from University of San Francisco Home Page Potential students have a strong interest in the career success they might expect to experience after graduating from a school that interests them. That content exists to varying extent on many college and university websites. But a link to that content is almost […]
University of North Carolina Grad School Home Page: Top Task Links for Potential and Current UNC Students Marketers have home page content choices: (1) priority for the top tasks that visitors, especially potential students, most want to complete when they visit the site or (2) priority for content that a school believes potential students should […]
Simon Fraser University: 7 “Work + Learn” Options on 1 Easy-to-Scan Web Page How can students gain work experience and earn income while they earn their degree? Various options exist at every college and university but it is rare to find all the opportunities together on a single web page. Simon Fraser University does just […]
March… Spring is almost upon us. We smile as COVID and attendant restrictions diminish. We hope that an ugly war soon does the same. Stay well. Notable Twitter Quote: “Yield is more about the first interactions than the last. There is no such thing as ‘yield season.” Wise words from Allison Turcio, AVP for enrollment and […]
Merrimack College Shows Detailed Career Content for 5 Primary Academic Areas Potential students (and their parents where applicable) at some point in a recruitment cycle show interest in information about what the employment success of students after graduation. Nearly all use general data point that something more than 90 percent of their students are employed […]
University of Toledo Creates a Unicorn: Easy-to-Read Financial Aid Pages with a 5-Step FAFSA Guide & Simplified Net Price Calculator Finding a series of financial aid pages in higher education that a normal human being can follow with ease is like finding a unicorn in a forest. Might exist. Difficult to locate. University of Toledo […]